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Daisy Moore (middle), owner of Hairsmith's, talks with the students who designed her Web site: Jennifer Soldner (left) and Alesha Spallone (right)

Photo by Charlotte Eudy McConn—Penn State Altoona 

There is a saying: The better you look, the better you feel. For cancer patients and others dealing with hair loss from medical treatments, a good wig can lift spirits.

Daisy Moore knows all about that. As owner and operator of Hairsmith's II Wigmasters Ltd., which specializes in wigs, hairpieces and extensions, she has fitted many patients with wigs.

"Cancer patients are emotional when they come in," she said. "When they understand that we can solve their hair problem, their whole attitude changes. I really enjoy working with them. It's fulfilling and soul gratifying."

Thanks to Penn State Altoona, Moore is able to reach more cancer patients. Students in the New Media and the Web course, taught by Charlotte Eudy McConn, designed a Web site for Moore so she could reach more customers in the Altoona, Pa., area and beyond. "I knew Penn State was a university that reached out to the community," said Moore, explaining why she turned to the University for help in expanding her business.

McConn says the service-learning project in turn helps her students. The course, which focuses on problem solving, communication and teamwork skills in addition to information technology and Web site design, offers students real-world experience designing Web sites for small businesses and nonprofits. "Working with clients gives students a new perspective on what we're teaching them," she said.

Projects in Cyberspace
Students in another class—the Penn State Sailplane Class—helped to develop a Web site to answer questions for those fascinated with all things that soar (http://www.soaring.psu.edu). Students worked with faculty and staff, the Penn State Institutes for the Environment, the Office of Remote Sensing of Earth Resources, the Pennsylvania Spatial Data Access, and other University units to create the site, which offers information on everything from raptors to Orville Wright.


"Working with clients gives students a new perspective on what we're teaching them."
—CHARLOTTE EUDY MCCONN



NITTANY LIONS ANSWER
BUSINESS CALL

Students in a Penn State Altoona class, New Media and the Web, have provided free Web site design for these local organizations:

Bradley & Sons Maytag Home Appliance Center,
http://www.BradleysCresson.com

Hairsmith's II Wigmasters Ltd.,
http://www.hairsmiths.com

Miss Pinkerton's Gift Shop,
http://www.misspinkertons.com

Roaring Springs Mennonite Church,
http://www.rsmc.org

Star Rebuilders,
http://www.starrebuilders.com

Wolf Lumber,
http://www.wolflumber.com

And Erie County residents now have access to free, in-depth information about the county's demographics and economy, thanks to a Web site designed by faculty and staff at the Economic Research Institute of Erie (ERIE), an outreach center of the Sam and Irene Black School of Business at Penn State Erie, The Behrend College.

"Having accurate and easily accessible information about the region is an important part of Erie County's economic development plan," said Dr. James A. Kurre, co-director with Dr. Barry Weller of ERIE.

The site (http://www.ERIEdata.org), which can be used for purposes such as grant applications and business plans, covers productivity, exports, patents, building permits, cost of living and other information on the region. ERIE developed the site in collaboration with the Erie Regional Chamber and Growth Partnership, with initial seed money from the Erie Community Foundation.

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The Sloan Digital Sky Survey is producing a three-dimensional map of part of the universe.

Image courtesy of Sloan Digital Sky Survey 


Just like the U.S. Census Bureau gathers information about the nation's population, the Sloan Digital Sky Survey is systematically collecting data about everything visible in one-quarter of the entire sky. When this celestial census is completed, there will be about 15 terabytes (trillion bytes) of data, rivaling the information content of the Library of Congress.

The survey is investigating fundamental issues in extragalactic astronomy—objects outside of the Milky Way Galaxy. For the best view of these distant objects, scientists from Penn State and institutions around the world are studying the region of the sky that is not covered by the stars, gas and dust of the Milky Way and that can be viewed from the survey's telescope in New Mexico.

"The survey is a tremendous treasure for the scientific community," said Dr. Donald Schneider, professor of astronomy at Penn State and chair of the survey's Quasar Science Group, one of nine groups studying items related to the survey.

As part of the survey, Schneider and his colleagues discovered several of the most distant objects ever observed in the universe. These objects, called quasars, are extremely luminous—often more than 100 times brighter than the Milky Way Galaxy—and are believed to be powered by supermassive black holes at the cores of galaxies.

Schneider said another spectacular finding of the survey was the detection of the start of the reionization era of the universe—when the first galaxies and quasars were forming.

The goal of the survey is to generate a three-dimensional map of the distribution of galaxies and quasars, which will help scientists determine the ultimate geometry, evolution and nature of the universe.

Scientists are already using the data from the survey for a wide range of scientific fields, from the discovery of unusual types of stars to gravitational lensing. Gravitational lensing is the bending of light from distant objects by intervening large galaxies, which enables scientists to study quasars and the basic geometrical properties of the universe.

So far, team members have completed a map of the locations of more than 200,000 galaxies and collected about 40 percent of the data they are seeking. The proposed observations will be completed by 2007.

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Nobel Prize-winner John Forbes Nash Jr. (left) with Penn State Statistics Professor Dr. G. Jogesh Babu.

Dave Shelly—Campus Photography


Nobel Prize-winner Dr. John Nash Jr., the inspiration for the book and film A Beautiful Mind, visited University Park to deliver three public lectures. In one of the lectures, which were hosted by the Eberly College of Science, he discussed his theory on currency: he believes that if there were fewer major competing currencies, monetary systems would be more efficient. Statistics Professor Dr. G. Jogesh Babu, who coordinated Nash's visit, reports that the event was so popular that 300 people had to be turned away.

The soft-spoken senior mathematician from Princeton—who won the Nobel Prize for his modern game theory, strategy to essentially make all parties happy in negotiations—sat down with us for a few minutes to discuss the importance of sharing scientific research with the public.

Q: How has your research been applied in the practical sense?
Nash:
My game theory is applied very much. People apply it to many areas in economics. An example is the design of auction procedures for state and federal government agencies.
(Editor's note: In 1994, Al Gore implemented the theory to auction off large portions of air waves to be used for wireless telephone pagers and high-definition TV transmissions. The auction raised more than $7 billion dollars. In contrast, a similar auction in New Zealand without a game-theoretic design was disastrous.)

Q: National Science Foundation (NSF) now requires that all grant proposals include criteria for disseminating basic research findings to the public. What are your thoughts on this?
Nash:
It is logical. Research in general needs to be communicated to be of value. This is comparable to the Patent Office. You have to patent an idea, and you must publish the patent. Communicating these discoveries and valuable ideas is important. NSF wants research to lead to value.

Q: Why is it important for you to share your research with the public?
Nash
: Scientists are always working to find something of value. For example, in medicine, if someone found a cure for a disease like SARS and didn't communicate it, no one would benefit from the discovery.

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